The 6 Best Mascaras for Older Women: For Thicker, Fuller Lashes (2023)

Struggling to find a mascara that fits your senior's beauty needs?

Age does not mean that our eyelashes become less beautiful. We know the six best mascaras for older women to give you a natural and beautiful look! They are all uniquely formulated to be friendly to sensitive, mature skin and remove clumps or spider lashes.

The bottom line is that each delivers dramatic results, but in such a subtle way that it looks like it's part of your own makeup—with absolutely no sign that you're wearing mascara.

Never worry about finding the perfect product again - enter an anti-aging world when you reveal longer, fuller lashes with these 6 best mascaras for older women.


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How to choose the best mascara for older women

As you age, you may notice that your eyelashes become thinner and harder. When it comes to mascara, the mascara you used in your 20s or 30s may no longer be the best choice.

You read countless reviews online and nothing seems to work. You don't want to settle for generic products that don't provide all the results you want.

We are here to help! Our team of experts round up the top six mascaras for older women—guaranteed to wow your eyes! Our amazing selection promises natural-looking lashes that stay waterproof all day.

The 6 Best Mascaras for Older Women: For Thicker, Fuller Lashes (1)

Best washable mascara

maybelline mascara

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because we like it

Get ready to up your lash game with this vibrant duo! Lengthening mascara is just what your lashes have been craving—this washable formula is infused with bamboo extract and fibers to give you long, thick, lightweight lashes that won't flake or smudge.

But wait, it gets better! The Lash Extension Brush features our exclusive Flex Tower brush that bends to volumize and lengthen each lash, from root to tip. How impressive is that?

In addition, it is ophthalmologist and allergy tested, making it suitable for people with sensitive eyes and contact lens wearers. Say goodbye to dull lashes and hello to bold, beautiful looks!

what you need to know

Transform your entire look with Maybelline's collection of eyeshadows, eyeliners, brow products and mascara.

Whether you want a sophisticated eye look or a bold smoky look, Maybelline has everything you need to create the perfect look. Custom brow looks, classic shades and pops of color are just a few of the options available.

And, with a range of foundations, BB creams, concealers and highlighters, you'll have the perfect canvas to create any look you want. And don't forget the huge range of lip products, from stunning matte lipsticks to natural lip balms.

Maybelline has all the beauty products you need to show off your makeup!

(Video) Mascara Application for Mature Women: The BEST Drugstore Mascara

because we like it

If you're looking for dramatic eyelash styling without the hassle of false lashes, you'll love this product. The muted black shade is ideal for intense and natural effects that allow your eyes to be the center of attention.

This makeup-enriched skincare treatment not only defines and lifts your lashes, it nourishes them and encourages growth. You'll love the way it gives lashes a longer, fuller look without clumping or flaking.

Trust me, your eyes will thank you for using this amazing product!

what you need to know

This make-up skincare by Perricone MD is a game changer for anyone looking to enhance their lashes.

Not only does it nourish and define, but it also lifts your lashes for a thicker, longer look. Plus, its liquid form makes it easy to apply without clumping or smudging. Say goodbye to false lashes and hello to natural, gorgeous lashes.

Combining the powers of skincare with color makeup, Perricone MD truly takes makeup to the next level, creating a product that not only strengthens lashes, but also nourishes them.

The 6 Best Mascaras for Older Women: For Thicker, Fuller Lashes (3)

Best mascara without silicone

Honest Beauty Extra Length Mascara

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because we like it

Looking for the perfect mascara that lengthens and volumizes without clumping?

Honest Beauty Extra Length Mascara is exactly what you need! This award-winning, best-selling formula features a double-sided mascara brush and mascara for ultimate lash lift.

Plus, it's ophthalmologist-tested for makeup lovers with sensitive eyes. With its new sleek packaging, this mascara will quickly become your go-to for bold, beautiful looks.

what you need to know

Looking for mascara without harsh chemicals? Look no further than Honest Beauty's Extreme Length Mascara, which combines jojoba esters for nourishing care with a cruelty-free formula that's free of parabens, synthetic fragrances, mineral oils and more.

Plus, the 100% tree-free carton shows that the brand cares about your beauty routine and the planet. So if you're ready for thicker lashes that feel good inside and out, give Honest Beauty a try.

(Video) Top 5 Best Mascara for Thinning Lashes for Women Over 60 | length and volume for older women

The 6 Best Mascaras for Older Women: For Thicker, Fuller Lashes (4)

Best smudge free mascara

L'Oreal Paris Volume Mascara

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because we like it

Tired of using mascara that clumps and flakes your lashes all day? Look no further than L'Oreal Paris Volume and Volume Mascara.

Say goodbye to those frustrating and messy mascara accidents. This amazing product will give you thick, soft lashes with volume and volume. With 20x the volume and 2x the length of other leading brands, this mascara won't believe how it works.

Try the best mascara today and get the thick, long lashes you've always dreamed of without flakes or clumps.

what you need to know

Looking for the perfect eye makeup? Look no further than L'Oreal Paris makeup.

Their Volumizing Mascara will add volume and volume to your lashes, while their Smudge-Proof Eyeliner will leave your lines smooth and defined. You can also define your brows and discover eyeshadow palettes with shades that match your unique eye color.

L'Oreal Paris Makeup offers a full range of products including foundations, concealers, highlighters, eyebrow pencils, eyeshadow palettes, lipsticks and more for dry and oily skin.

To keep your eye makeup flawless all day, pair with L'Oreal Paris Infallible Never Fail Mechanical Eye Pencil for long-lasting, fade-resistant color.

You deserve to feel and look amazing, and L'Oréal Paris Make-Up can help you create the perfect look.

The 6 Best Mascaras for Older Women: For Thicker, Fuller Lashes (5)

Best Age Perfect Mascara

L'Oreal Paris Lash Magnifying Mascara

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because we like it

If you're looking for a mascara for mature lashes, the Age Perfect Magnifying Mascara is definitely worth a try. This amazing mascara instantly conditions your lashes while adding volume.

It's formulated with conditioning serum and jojoba oil to leave your lashes soft and defined. Plus, it's gentle enough for even the most sensitive eyes.

Application is simple thanks to its extremely soft brush. Trust me, once you start using this mascara, you won't be able to live without it!

(Video) No Mascara Hack | #shorts | Mansi kukreja

what you need to know

Age Perfect offers a make-up range tailored to the specific needs of mature skin, with over 100 products to choose from. What sets the range apart is its unique formulation – specifically designed to meet the needs of consumers in their 50s, Age Perfect products are formulated with caring ingredients such as serum vitamins and minerals.

Whether you're looking for a smooth foundation, a serum concealer, a satin blush, a softening mascara or a hydrating lipstick, Age Perfect has you covered.

If you're looking for a makeup line for a flawless age-defying look, Age Perfect is definitely worth a try.

The 6 Best Mascaras for Older Women: For Thicker, Fuller Lashes (6)

Best mascara with long clothes

Prime Prometics PrimeLash Mascara

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because we like it

Ladies, if you want to add shine to your lashes, Prime Prometics PrimeLash Mascara is the product you've been waiting for! This mascara was created exclusively for women over 50, with the help of 1,200 adult queens.

Yes, you heard that right – this mascara is fit for royalty! It delivers volume and incredible length in just two coats, and best of all, it stays put all day without clumping.

Plus, it's hypoallergenic, so you don't have to worry about any irritations or reactions. If you want your lashes to look thicker, longer and healthier, try PrimeLash Mascara. You will not regret it!

what you need to know

For those of us with fine, thin lashes, finding the perfect mascara can be like finding a needle in a haystack. But fear not, the Magic Wand Mascara has you covered!

This amazing product is designed to detangle and separate your lashes without causing unwanted rubbing or smudging. The lengthening and volumizing formula leaves your lashes looking shiny and clump-free.

If you suffer from dread, don't worry! The magic wand can withstand all this. Plus, it pairs perfectly with a vitamin-rich eyelash growth serum formula for even better results.

This nutrient-rich base acts as a lash enhancer to encourage natural lash growth. The best part; It's non-drying, hypoallergenic and pH balanced so you can trust it's gentle on your sensitive eyes.

Say goodbye to false eyelashes and say hello to magic wands and vitamin-rich eyelash growth serums!

The Best Mascaras for Older Women - Buying Guide

As we age, our lashes tend to become thinner and more fragile, so it's important to find a mascara that nourishes and hydrates without smudging or flaking. Here are some tips and tricks to find the best mascara for older women:

Look for nutrients

A mascara with conditioning ingredients like biotin, keratin and vitamin E strengthens and nourishes lashes, making them appear thicker. Avoid ingredients that can dry out lashes, such as alcohol and synthetic fragrances. You don't deserve a smudge of mascara.

Choose a lengthening or volumizing formula

Lengthening or volumizing mascara can help create the illusion of thicker, youthful lashes. Look for formulas that are easy to build up gradually to avoid build-up.

Select Curved Brush

The curved wand or hourglass helps lift and curl lashes for a more youthful look. This type of wand also helps to apply mascara to the base of the lashes.

choose the correct color

Black mascara can be too harsh on older women, so try a softer color like brown or fuchsia. These subtly colored mascara options have a more natural look that will best flatter mature skin tones.

avoid waterproof mascara

While waterproof mascara can be perfect for special occasions, over time it can dry out lashes and be difficult to remove, causing lashes to become brittle and break. Stick to regular formulas that are durable but not waterproof. This makes it easy to remove with a good makeup remover!

(Video) Viral Mascara Hack?! Is it worth it 😱 #makeup #mascara #makeuphacks

The best mascaras for older women

Finding the right mascara can be daunting. As we get older, it can be difficult to know which products are best for your skin type, eyes and lashes.

Randomly experimenting with mascara without guidance can be a situation that does more harm than good. One wrong step can damage your delicate lashes or end up with clumps and an unnatural look that will do nothing for your confidence.

That's why we've taken the guesswork out of finding the perfect mascara! We've listed six trusted mascaras to help you find the perfect one for you.

With our carefully selected products and clear explanations for each product, you can rest easy knowing you'll get the same great results every time - there doesn't seem to be any build up!

Which mascara is best for mature eyes?

The best mascara for mature eyes should be nourishing and hydrating without smudging or flaking. Look for mascaras that contain conditioning ingredients like biotin, keratin and vitamin E. Try using a light brown mascara instead of black and let the formula blend.

Also, consider using a lengthening or volumizing formula with a curved brush to lift and curl lashes. You can try Neutrogena's Healthy Length Mascara for thin lashes for naturally thicker lashes.

Which mascara color is best for bigger eyes?

Black mascara can be too harsh on older women, so choose a softer color like brown or fuchsia. These shades look more natural and flatter mature skins better.

Should older women wear mascara on their lower lashes?

It's a personal choice, but many makeup artists recommend avoiding applying it to the lower lashes as it can draw attention to dark circles or fine lines around the eyes. However, if you prefer to apply mascara to your lower lashes, opt for a lighter formula that uses a smaller brush.

What kind of mascara is good for thin eyelashes?

Choose a volumizing mascara that can help create the illusion of thicker, fuller lashes. Look for formulas that are easy to build up gradually to avoid build-up. The curved brush also helps lift and separate fine lashes. Applying mascara should be fun!

The best mascaras for older women

Mascara is an essential part of a woman's makeup routine, and when you turn 50, you want to make sure you have one that enhances the eyes and adds definition.

Younger women may want dramatic lashes, but mature women need lashes that look more natural with a little more volume.

The six mascaras we've listed here are perfect for older women because they give your eyes just the right amount of definition without too much drama or clumping.

From water-repellent and tinted options to rich ingredients for healthy lash growth and care, these products are available so you can find the right product for your lash needs.


What is the best mascara for 70 year old? ›

Best Volumizing Mascaras for Older Women
  • L'Oréal Paris Voluminous Carbon Black Mascara. ...
  • Total Temptation Mascara from Maybelline. ...
  • Charlotte Tilbury Pillow Talk Push Up Lashes Volumizing & Lengthening Mascara. ...
  • Physicians Formula Organic Wear Natural Origin Mascara. ...
  • Almay Thickening Mascara.
Jan 27, 2023

What is the best mascara for older woman? ›

Here are some of my favourite mascaras for more mature women:
  • Chanel Le Volume Mascara.
  • Charlotte Tilbury Legendary Lashes Mascara.
  • Christian Dior Diorshow Black Out Mascara.
  • Inglot Long & Curly Mascara.
  • Mecca Max Eye Max Power Couple Mascara.
  • Genie Million Dollar Lash Kit.
  • Lancome Grandiose Wide Angle Fan Effect Mascara.

What color mascara is best for older eyes? ›

Black mascara gives a heavier, more dramatic effect and the goal is to enhance your features as you age, not harshen them. Use a brown color to lift the eyelids and emphasize the lashes.”

Should an older woman wear mascara on bottom lashes? ›

DON'T wear mascara on your lower lashes. Playing up your lower lashes can make your eyes look droopy and draw attention to dark circles. It makes the eyes look older and accentuates the under eye wrinkles.

What mascara makes your eyes look bigger? ›

5. Mascara: Choose a volumizing or lengthening mascara for your upper lashes. By increasing the length of the lashes, mascara creates the illusion of bigger, more open eyes. You can also use false lashes to make your eyes look bigger.

What color mascara makes your eyes look bigger? ›

A purple mascara will not only emphasise the whites of your eyes but make them appear larger. This deep shade will give a subtle contrast of light and dark and add definition to your lashes.

What eye makeup should a 70 year old woman wear? ›

At 70, when you wear very flashy or dark eyeshadow, you are actually making the eye appear smaller than it is. A little touch of mascara and a light pencil line are always welcome. Foundation for 70 year old women. If you have stains you want to hide, go for it!

What makeup makes eyes look younger? ›

Opt for a lighter eyeshadow rather than a dark, smoky shade on your eyelids and around the eyes, like Jenna Dewan Tatum. "Highlighting the corners makes eyes look brighter and fresh," says Ahnert. "Use a light color shadow in matte or shimmer to inner corner, lower lash line in outer corner, and the inner lid."

Does brown mascara look better than black? ›

Brown mascara offers a softer look than black does, so it's a good option for anyone who's looking for a subtler way to enhance their lashes. Consider it the tinted moisturizer of mascaras.

What color eyeliner for over 60? ›

Many mature women find that while they may have loved a bold black liner in the past, it doesn't suit them the same as it once did, and prefer to opt for softer shades like brown or charcoal. (You can find these shades from Inglot AMC Eyeliner Gel and Urban Decay 24/7 Glide-On Waterproof Eye Pencil.)

Do you put mascara on top or bottom of lashes? ›

While it's great to have ultra-long and thick upper lashes, it's best to keep things simple on the lower lash line.

Is it better to put eyelashes on top or bottom? ›

It is safe to apply lashes under your lashes as opposed to on top of your lashes because they don't actually get glued to the skin of the waterline, or the edge of the skin under your top lashes,” explains Lynn Simpson, a celebrity makeup artist at Facial Lounge in Corona Del Mar, CA.

How can I make my sparse eyelashes look thicker? ›

Read on to know how you can make your eyelashes look longer.
  1. Don't ignore lash curlers. ...
  2. Prime lashes before mascara. ...
  3. Apply more than one coat. ...
  4. Coat every single lash. ...
  5. Reach for individual falsies. ...
  6. Tightline your eyes. ...
  7. Try lash growth serums. ...
  8. Also Read:
Mar 22, 2022

How do you apply mascara to make your eyelashes look fuller? ›

The INSIDER Summary: Applying mascara to closed eyes makes them look fuller and longer. The liquid coats the lashes from bottom to top, preventing build-up at the ends of the lashes.

Which mascara gives most volume? ›

The best volumising mascara you can buy in 2023
  1. Too Faced Better Than Sex Mascara: The best overall volumising mascara. ...
  2. L'Oreal Paris Lash Paradise Castor Oil Enriched Mascara in Intense Black: The best budget volumising mascara.
Mar 14, 2023

Is lengthening or volumizing mascara better? ›

If you want big, fluffy, fuller-than-life lashes, go for a volumizing mascara. These mascaras tend to make lashes look dramatic, glamorous, and thicker. Volumizing mascara wands have denser bristles, which help curl your lashes and increase formula deposition for rich black color.

Is brown mascara better for older eyes? ›

While brown mascara and liner has been spotlighted as a “less harsh” alternative to a black liner or mascara, Swift says these rules don't necessarily apply to older eyes. “'I will do a brown color for an eyeshadow, as long as it doesn't have any red tones to it, but liner should remain black.”

What makes your eyes look larger? ›

One simple way to get big eyes with makeup—especially if your eyes are naturally smaller—is to apply eyeliner just to the outer third of your upper lid. This simple trick helps draw attention to the outer corners of your eyes, which in turn creates the illusion of wider eyes.

Who should wear navy mascara? ›

Blue Pairs Well with Light Eyes

If you've got blue eyes, then navy mascara will increase the vibrancy of your eye color. A rich blue mascara can make subtle eyes head into royal blue territory (because who doesn't love royal blue), and it can add depth and mystery to your look.

What mascara does Jennifer Aniston use? ›

Jennifer Aniston's Facialist Loves Ilia Limitless Lash Mascara.

How do I choose the right mascara? ›

A long, thin brush with fine, short bristles and a lengthening formula is recommended for those with short lashes and hooded or droopy eyelids. Lengthening mascara makes eyes look bigger. A thick, round brush with compact bristles and a volumizing formula is great for women with fine, sparse lashes.

What is the best mascara from a drugstore? ›

Final Verdict. Our top pick for drugstore mascaras is Maybelline Great Lash for its washable formula, which comes in several shades and won't flake, fade, or smudge. The mascara contains beeswax to help nourish and moisturize your lashes, and you don't even need makeup remover to take it off.

How should a 75 year old woman apply makeup? ›

14 Pro Makeup Tips for Older Women: Glow Beyond 50!
  1. Always Start With Hydrated Skin. ...
  2. Don't Skip Out on Primer. ...
  3. Apply Everything in Thin Layers. ...
  4. Color Correct According to Your Concern. ...
  5. Choose a Moisture-Packed Under-Eye Concealer. ...
  6. Blend It to Perfection. ...
  7. Opt for Liquid Foundations. ...
  8. Go For a Slightly Warmer Foundation Tone.

What color eyeshadow makes you look younger? ›

Neutral and pink colored eye shadows also make you look younger. Neutrals will also complement your everyday look without making you feel that you have over done your makeup, whether you are in the office or college.

How do you get 10 years off your face? ›

Skin brightening treatments, like Microdermabrasion, Light Peels, Micro Laser Peels, or the Clear & Brilliant Laser treatment all help patients to look 10 years younger or more, with just a few treatments. These treatments can be used in order to combat the signs of aging in the face, such as: Wrinkles.

What color eyeliner makes you look younger? ›

You can make your eye makeup look younger by very lightly applying dark brown eyeliner. This shade will underline the beauty of your eyes in a subtle way without overloading the look. A dark brown eyeliner can also make your eyes look softer and more youthful than a streak of black eyeliner.

What eye makeup makes eyes pop? ›

Complementary Colors

Most of us know that to make our eyes pop, we should choose an eyeshadow color that complements our eyes' shade. For example, blue eyes are best with brown and bronze, greens are best with deep purples, and browns are stunning when highlighted by blue shades.

What kind of makeup should an older woman wear? ›

Look for non-matte products that do double, triple, even quadruple duty—say, by adding a dewy glow, intense moisture, sunscreen to ward off spots and wrinkles, retinol and even a filter-like finish. “Dewy foundations give you a more hydrated, youthful look than matte foundations,” says Duque.

Who suits brown mascara? ›

If you're more fair-skinned with blonde or red hair and have blue or green eyes, brown mascara is better suited as the softer shade brings out the colour of your irises and warms your skin tone.

Who should wear black mascara? ›

If you're fair-skinned and have blonde or red hair with naturally pale lashes, brown mascara is the most natural way of emphasising your lashes. Anyone with darker hair, regardless of skin tone, should stick to black mascara so the lashes don't fade into the rest of the face.

What color mascara for grey hair? ›

A taupe or soft gray always looks great. Then, to really define the eyes, use a brown or black liner on the upper lash line and finish off your lashes with a coat or two of black mascara. It'll make all the difference in making your eyes pop against your beautiful silver hair.

Should 70 year old woman wear eyeliner? ›

Adding a sweep of eyeliner is an absolute must when doing eye makeup for mature skin over 60. It adds a beautiful structure to the face and can frame your eyes as the standout features they are. A pencil eyeliner is good for aging eyes because it softens the lash line and makes your fringe look fuller.

What color eyeliner makes eyes pop? ›

If you have brown eyes, blue, green, and purple liners will make them pop, though jet black can also be flattering. For hazel eyes, purple, green, gray, and taupe are all excellent choices. People with green eyes should look for burgundy, rust, and other warm, reddish tones, though black and brown can also work well.

Why shouldn't you put mascara on your bottom lashes? ›

Reason being, lash staple underneath your eye can make you look older and at the same time, draw attention to under-eye imperfections such as dark circles, pigmentation and crow's feet *ouch*. So, if you're going in with mascara on your bottom lashes without any concealer, it could be a terrible idea!

What goes first eyeliner mascara or lashes? ›

Apply your makeup before putting on cosmetic eye lashes. After applying lashes you may want to touch up your eyeliner and apply mascara, which helps to interlock your natural lashes with your faux lashes.

What makeup should a 70 year old wear? ›

Foundation for 70 year old women.

I suggest a transparent and light (and cheap!) foundation, a BB cream or a concealer. But the general opinion is the BB cream, because it doesn't fade and gives the skin a makeup-free and luminous look at the same time!

Which Maybelline mascara is best for mature eyes? ›

Best Overall: Maybelline Full 'N Soft Washable Mascara – Very Black. With age, your eyelashes need extra care during application of mascara as well as while removing it. The Maybelline Full 'N Soft Washable Mascara does just that!

What color lipstick should a 70 year old woman wear? ›

The best lipstick for older women is the one that suits her skin tone. If you are good with warmer tones, then your undertone is yellow. Therefore, your choice will be shades like scarlet, coral pink, orange, navy blue, brown, warm green, and cream.

What color eyeshadow should a seventy year old woman wear? ›

We tend to gravitate towards warmer browns, greys, and natural tones as opposed to bright blues and purples as we get older because this can make us look overdone and actually make us look older than our actual years.

What color makeup makes you look younger? ›

Makeup artist Helena Olivares advises swapping vampy plum or brown tones for more neutral shades, as they can look a bit harsh on aging skin. Neutral tones and subtle pinks, she explains, can help you achieve a more youthful appearance, as they instantly give the skin a brighter and cleaner look.

What eye makeup makes you look younger? ›

Opt for a lighter eyeshadow rather than a dark, smoky shade on your eyelids and around the eyes, like Jenna Dewan Tatum. "Highlighting the corners makes eyes look brighter and fresh," says Ahnert. "Use a light color shadow in matte or shimmer to inner corner, lower lash line in outer corner, and the inner lid."

What color mascara makes brown eyes stand out? ›

Believe it or not, the best colored mascara for brown eyes is blue. Not convinced about this pop of color? Blue mascara will not only draw attention to your eyes, but it'll also brighten the whites of your eyes to make you look more awake and alert.

Who looks best with brown mascara? ›

If you're fair-skinned and have blonde or red hair with naturally pale lashes, brown mascara is the most natural way of emphasising your lashes. Anyone with darker hair, regardless of skin tone, should stick to black mascara so the lashes don't fade into the rest of the face.

Do you apply mascara from top or bottom? ›

1. You start with your top lashes. You know those annoying dots you get on your eyelids and under your eyes? To prevent those, start with your bottom lashes when putting on your mascara.

How can I make my eyes look bigger without mascara? ›

12 Easy Ways to Make Eyes Look Bigger
  1. Apply False Lashes to the Corners of Eyes Only. ...
  2. Apply Highlight to the Brow Bone. ...
  3. Cover Up Dark Circles With Under-Eye Concealer. ...
  4. Blend Your Eyeshadow Up to Your Brow. ...
  5. Use Brightening Eyeshadow Shades. ...
  6. Brighten Your Waterline. ...
  7. Create Smoky Eye Looks Strategically.
Jun 3, 2022

What mascara is ophthalmologist approved? ›

Neutrogena Healthy Volume Mascara

Dermatologist-recommended and ophthalmologist-tested, Neutrogena's Healthy Volume is one of the brand's most popular mascaras, which, according to the brand, helps build volume by up to 400 percent.

What mascara does Julia Roberts use? ›

She defined the upper lash line with Lancôme Idôle Liquid Eyeliner and added a few coats of Lancôme Lash Idôle Mascara.


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